Operation Earth Day
Gainesville is greening, and Parisleaf Printing and Design is engaging the university this Earth Day. Parisleaf focuses on sustainability by planting trees year-round. On Friday, the company gave students the chance to plant their own tree through the Parisleaf’s social networks to recognize Earth Day. Parisleaf went to UF’s Turlington Plaza on Friday to give away laptop stickers that featured comical memes relating to the company and its eco-friendly initiatives. The design firm also had laptops onsite to provide students instant access to plant their trees. By almost doubling its... Read The Rest →
The Parisleaf Love World Premier
IT’S HERE! IT’S OFFICIAL! If you haven’t seen it, SEE IT! If you’ve watched it, WATCH IT AGAIN! This is the first video release of many to come! Click on the link below, enjoy, and make sure to tell us why YOU love Parisleaf! The Parisleaf Love World Premier
Making Sense of Social Media
It seems as though every day we are introduced to new set of sites and apps that are keen on making a portion of our lives increasingly “social”. There are apps like Foursquare that let you check-in at varying locations, cluing your followers and friends in on your whereabouts. Sites like YouTube have fostered a personal “vloging” revolution, allowing members to record and broadcast the most trivial aspects of their lives. Like it or not, social media is here to stay. Its presence is expected to increase exponentially in the... Read The Rest →
5 Green Tech Innovations To Keep an Eye On
Admit it. There’s nothing cooler than unwrapping the latest tech gadget. Over the past couple years we’ve grown accustomed to seeing hoards of loyal individuals camping out in front of their favorite stores before product releases. Many of us have engaged in online bidding wars to grab a tech creation at a lucrative price. Whether you think such behavior is over-the-top or just plain fun, tech toys are here to stay. But what really gets us going here at Parisleaf are technology innovations that work overtime to help Mother Nature.... Read The Rest →
The Benefits of Tree Planting
If you’ve learned anything about Parisleaf (Besides for the fact that our web and printed materials are unmatched), you know that we’re all about making this planet a little greener. You’ve probably heard that for every order we receive, we plant 10 trees to offset the negative environmental impact of an order. To date we’ve planted approximately 8,000 trees. But what does this really mean? Why do we do what we do? Trees have the power to single-handedly change multiple features of the local and global community. Yet, unbeknownst... Read The Rest →
Keys to Greening Your Small Business
The small business sector is often touted as the backbone of our nation’s economic ingenuity. From off-the-trail mom and pop stores to much larger organizations, small businesses come in all shapes and sizes. While there is never a lack of information and advice available to business owners, the right advice is often in short supply. Oftentimes workplace planning involves managing the loftier goals of the organization. Businesses frequently fail to seek out simple, innovative practices that have the potential to greatly impact the direction of the company. In today’s diverse... Read The Rest →
Social Causes through Social Media (Reddit)
All the ways we plant trees: Reddit Give our posts “up votes”, we’ll plant a tree, “down votes” we take its life back in our hands until we get more up votes (down voters are murderers!!). Facebook, twitter, RSS- blog feed (see top right-hand corner), or our Newletter Click “like, follow, subscribe, or sign up” and we’ll plant a tree for each individual act. If you do all 4, we’ll plant 5 trees for being an avid Parisleaf supporter. 10 trees for every job we print
Rebranding: Parisleaf’s Brand and Rebrand
Rebranding on a budget: Here’s a quick tip, the key to rebranding on a budget is to stick to the essentials. If you don’t have the truck loads of green backs, make sure you have time and patience at your disposal. Sometimes your new brand may just need time to catch on. There isn’t always such a need for a massive debut of the new brand (cue the elephants and the bed sheet acrobat circus people). Just a subtle introduction will do just as well. Remember the purpose of rebranding is... Read The Rest →
Back to Basics- tips about target marketing
HEY, IDEAL CLIENT READING THIS POST RIGHT NOW! EVERYONE READING THIS IS AN IDEAL CLIENT, RIGHT? wrong. But, there is good news, those people that aren’t ideal clients will send ideal clients in the masses, RIGHT? no. wrong again. BUT, at least you’re thinking about who your ideal client is! That puts you leaps and bounds ahead of your competitors. Everything you do as a business owner should be geared directly at your target market. From your website, to your print materials (to print green or not to print green),... Read The Rest →
Let’s get digital: this week’s coupons
Let’s Get Digital WPC30 – 30% off full color digital postcards WBR25 – 25% off full color digital brochures WCA35 – 35% off full color digital catalogs WBS20 – 20% off full color digital bumper stickers Business Cards WBC25 – 25% off full color offset business cards (!!) Letterheads WLH20 – 20% off 1-2 color letterheads Posters WPS20 – 20% off large format posters Envelopes WEV15 – 15% off 1-2 color envelopes
