How Do You KNOW If Your Website Is Doing Its Job? (PART 2 IN A SERIES ON WEB USABILITY)

This post continues a series informed by Don’t Make Me Think! A Common Sense Approach to Web Usability, by web guru Steve Krug.  I can’t say enough wonderful things about this book, so I won’t try.  You’ll just have to read it yourself (and you’ll thank me for suggesting it). This week, I’d like to talk about testing. “Wait, you mean, we’re going to be TESTED on this??” Not on our blog, of course.  I’m referring to user testing.  Of your website.  To see if people understand what you want... Read The Rest →

Is Your Website Doing Its Job? (part 1 in a series on web usability)

This post begins a series informed by Don’t Make Me Think! A Common Sense Approach to Web Usability, by web guru Steve Krug.  This book is not just for web designers and developers.  Anyone who has a website, anyone who wants a website, anyone who visits websites, and certainly anyone who builds websites should consider this comparatively thin tome to be a kind of holy book of style. Just like the other holy book of style by Strunk and White, Steve’s book can be read in a few hours, yet... Read The Rest →

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